Developing Your Key Messages Workshop
As an entrepreneur, you have a story to tell of how you help people solve their problems and address their issues. One communication tool to help you develop your story is a message map.
You can use this tool to create clear, credible and compelling messages that drive awareness, understanding and action for your key client groups.
The message map serves as a blueprint for all of your various communication vehicles such as your networking ‘elevator speech’, presentations, brochures, posters, direct mail, flyers, social media and much more.
In this four-hour workshop, participants will
- identify key client groups
- better understand client groups
- understand the process of developing compelling and credible key messages
- identify what you want client groups to do
You will benefit from this workshop if you:
- want to reach your audience in a clear, credible and compelling manner
- are launching a new business, product or service
- are making changes to your business that will affect your existing clients
- want to let people know how you can help them address their issues and solve their problems
- want to get into the mindset of your client groups
For more information, prices or to book a workshop for your organization please contact us.
About Coach Marielle
Marielle Gauthier, owner and principal of Redworks Communications, is an accredited business communicator with 20+ years of experience in strategic communications planning, public relations, and media relations.
